property owners

Photo of a lock - how to protect your property management company from scams.

When it comes to rental scams, people most often hear of the renter being the one scammed. And that scam usually comes in the form of a too-good-to-be-true apartment on CraigsList with a key that will be delivered upon receipt of a check.

But property owners can be victims of scams, too. Tenants can move in and immediately entangle the owner in a legal battle that saves the renter from paying rent. Or images posted by a property owner can be taken and used by someone else posing as a property owner. The only way to combat these scams is to protect yourself wisely.

When posting your rental on a site like CraigsList, photos are a must to help you stand out from the crowd and highlight your fabulous place. But before you post those photos, watermark them to help deter people from using your photos as their own. It also is a good idea to give street coordinates for your rental rather than the full address and keep your home phone and cell phone numbers off the web. Use an email address dedicated to your rental properties instead. And always screen candidates on the phone before agreeing to show your property. Someone out to scam you likely will be reluctant to divulge too much information, and you’ll see that red flag a mile away.

The hope is always that the first person you’ll meet will be the perfect tenant, saving you the headache of searching. But that won’t always be the case and you might even run into some unscrupulous people when renting your property. It’s always wise to protect yourself.

Pilera is a best-of-class, easy-to-use, comprehensive online property management solution for apartments, condos, and associations. Pilera provides the easiest, most comprehensive data management capability available to property managers, leasing agents, boards of directors, and back-office personnel. Quickly and easily access whatever you need, whenever you need it, from wherever you need to be with office or mobile phone connectivity. You are never out of touch. Act on the document/information accessed from the office or “on-the-road” with Pilera-supported mobile capability. Contact us today!

Apartment buildings - how to make your rental listing stand out

When people begin searching for an apartment to rent, they know exactly where to go to look. And landlords know exactly where to go to post. So if everyone’s posting their available properties in the same place, how do you make sure yours gets seen by the right tenant? There are a few tricks that will help you do just that.

When faced with a large list of properties to consider, most prospective renters have to narrow them down in some way, and the way they’re most likely to do that is by lack of information. Including pictures of your property is a must. Some renters won’t even look at your ad if they’re not included.

Another way to stand out from the crowd is with a compelling headline. The words “Apartment for rent” tell a prospective renter nothing. Instead, include in your headline the things that make your property shine. And be honest!

Include the square footage of the apartment, the amenities available, its location, and the date the apartment is available. Include pricing information like rent and security deposit, and set expectations about utility bills if applicable. If you have rules about pets or a background check, be sure to say so.

Some property owners feel that luring tenants in to see the property and saving these conversations later is the way to go, but in the end, this method can waste everyone’s time. Be up front and descriptive in your ad, and you’ll find the perfect tenant in no time.

Pilera is a best-of-class, easy-to-use, comprehensive online property management solution for apartments, condos, and associations. Pilera provides the easiest, most comprehensive data management capability available to property managers, leasing agents, boards of directors, and back-office personnel. Quickly and easily access whatever you need, whenever you need it, from wherever you need to be with office or mobile phone connectivity. You are never out of touch. Act on the document/information accessed from the office or “on-the-road” with Pilera-supported mobile capability. Contact us today!